Unitrends extends EMEA reach with QBS distribution deal

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Unitrends has announced a new distribution partnership with QBS Technology Group, as the enterprise backup and continuity solutions provider looks to expand its reach across EMEA.

The move expands the Kaseya company’s distribution efforts through QBS Technology Group’s extensive partner networks and local expertise in key regions such as the UK and Germany.

Unitrends will now sell its entire range of business continuity and disaster recovery (BCDR) products through QBS, which includes its best-of-breed appliances, cloud backup, and disaster recovery as a service (DRaaS) suite.

“From their deep knowledge of the nuances of the EMEA region to their comprehensive partner enablement capabilities, QBS Technology Group – including QBS Software and Compuwave – is the ideal partner for Unitrends as we look to expand our reach in Europe,” commented Ronan Kirby, president and general manager of EMEA at Kaseya.

“Both Unitrends and QBS Technology Group share a commitment to providing the channel with best-in-class products to help drive partner success and growth, and we look forward to enabling partners across EMEA to realise increased profitability through Unitrends Unified BCDR solutions.”

The agreement will see Unitrends work closely with QBS Technology Group’s customer success teams to provide regional partners with comprehensive training as well as extensive technical, sales, and marketing support.

Additionally, QBS will also provide its partners with opportunities to sell Kaseya’s full IT Complete suite through the Unitrends Xtra Partner Program. The initiative allows partners to sell integrated RMM, IT documentation, security, and compliance products from Kaseya through their existing relationship with Unitrends.

Ultimately, this will help businesses simplify their stack while providing their customers with an expanded array of critical IT services, Unitrends said.

“Over the past 32 years, QBS Technology Group has remained committed to providing our partners with top-tier technology, so it was a natural fit to partner with Unitrends,” said Dave Stevinson, CEO of QBS Technology Group.

“From their innovative BCDR solutions with cutting-edge features like AI-based ransomware detection to their best-in-class Unitrends Xtra Partner Program, Unitrends provides an incredible opportunity for QBS Technology Group’s partners to provide world-class data protection solutions to customers across the EMEA region.”

Daniel Todd

Dan is a freelance writer and regular contributor to ChannelPro, covering the latest news stories across the IT, technology, and channel landscapes. Topics regularly cover cloud technologies, cyber security, software and operating system guides, and the latest mergers and acquisitions.

A journalism graduate from Leeds Beckett University, he combines a passion for the written word with a keen interest in the latest technology and its influence in an increasingly connected world.

He started writing for ChannelPro back in 2016, focusing on a mixture of news and technology guides, before becoming a regular contributor to ITPro. Elsewhere, he has previously written news and features across a range of other topics, including sport, music, and general news.